I have been conducting research into crowd-funding of WordPress plugins, which has resulted in many publications. This talk would present a case study of the crowd-funding of QPress, an almost complete WordPress plugin. The study has looked at various geographical factors in the advertising of crowd-funded projects, finding that advertising should be fixed to locations where clicks on adverts are not done to raise funds for the websites they are displayed on. It finds clearly that crowd funded projects need to be agile – built in several stages – and involve contingent working – where people only work on it when funds exist.
